Updates from the KmBerggren Studio — art & business

Scary New Ideas ~ YOU

Posted by KATIE BERGGREN on

Scary New Ideas ~ YOU

When I ‘signed up’ to start a business as an artist (20 years ago), I had NO CLUE the roller coaster I was putting myself on. Social media and email marketing have been some of the big loops in this coaster, literally: a big, lovely UPswing at the beginning, and some definite DOWNturns throughout. Tis the nature of being willing to try lots of things when you believe in your work and how it can touch hearts ♥ strap-in baby, the ride is long and crazy, but overall positive.   NO ONE said it would be easy.    Here is an...

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Fine Art Prints in vibrant color, or washed out?

Posted by KATIE BERGGREN on

Fine Art Prints in vibrant color, or washed out?

When you see an image of a painting on a screen, it can be a bit deceiving because your screen has lovely light always pouring through it. Tickling your eyes and making the image even more vibrant and glowing than it could ever be on paper. But that doesn’t mean a fine art print on paper shouldn’t be breathtaking!     When you are looking to purchase artwork from an artist’s store, you should look for few things in regard to the quality of the print: 1) Look for the artist’s samples of the printed artwork. Basically, photographs that the...

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How are Art Prints made?

Posted by KATIE BERGGREN on

How are Art Prints made?

When an artist creates an original painting, they are putting paint (the type of their choice!) onto paper or canvas. When the artwork is complete and as gorgeous as they choose for it to be, they will take a photograph of the finished piece. They will ideally use a camera that takes incredible quality high-resolution print-quality images. They will use an easel, a tripod and photography lights if they know what they are doing. A snapshot from a smart phone is usually not sufficient to make prints from as the smartphone often blurs or stretches images at the edge of the...

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Visual Texture in a Fine Art Print on Paper

Posted by KATIE BERGGREN on

Visual Texture in a Fine Art Print on Paper

    When I create an archival print from one of my paintings on canvas or paper, I am often blown away by how it looks like the texture of the painting can actually be touched IN THE PRINT!! Of course, the print is smooth, but the Visual Texture comes through. The true texture of that piece is touchable only by he or she who owns the original painting, of course. And texture, I tell you, is delicious to the touch. I have collectors who tell me of how much they love to touch their original paintings. Some have placed...

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Do Art Prints Have Watermarks?

Posted by KATIE BERGGREN on

Do Art Prints Have Watermarks?

Artists want and need to protect the integrity of their art pieces and image files online. Adding a watermark is one way to do that. So, when you see art on a website, an online marketplace such as Etsy, or on social media, it is perfectly natural and acceptable and expected (in my opinion) for that art image to have a watermark. What is a watermark, you ask? Personally, mine is my website link, simple as that. Some artists use their full name with the copyright symbol © (alt+0169). Watermarks are sometimes near the bottom of the image, and sometimes...

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